Our Story


There is a world of difference between simply buying flooring and buying it from SF Flooring. You can rely on us to provide the best selection of affordable, superior quality flooring, backed by expert advice and stellar customer service.

Since we first opened our doors, SF Flooring has become one of London's most sought-after flooring companies. Our mission is to provide flooring that doesn’t just look fantastic but performs great as well. We have earned our reputation based on our commitment to superior flooring, service and competitive pricing.

The Best Flooring Solutions

Experience the SF Flooring difference for yourself. Browse through our website or stop by our Dartford, London store and discover the fantastic selection of flooring that we have to offer. Whatever you need, we have you covered.

Our knowledgeable and welcoming staff can provide you with extensive information regarding the benefits, features and warranties of all the wide range flooring styles and brands we carry. We also offer professional carpet fitting services.

Flooring Services

Carpet Fitting

You'll find several carpet design choices, popular brands, the latest trends, the level of quality you can trust.

Carpet Fitters

Laminated Flooring

Laminate floors are low-maintenance, low impact, stain and fade resistant, and available in several styles.

Laminate Flooring

Hardwood Flooring

Beautifully transform any room in your home by taking advantage of our renown hardwood flooring services

Hardwood Flooring

Carpet Tiles

You can count on expert service for all phases of carpet tile installation, for both residential and commercial uses.

Carpet Tile Fitters

Vinyl Flooring

You don't need to sacrifice style to have low-maintenance floors that take on traffic and spills with ease.

Vinyl Flooring

Safety Flooring

Greatly reduce the risk of accidents with our safety flooring options, suitable for several commercial areas.

Safety Flooring

Focused on Exceeding Your Expectations

We will make sure the flooring and services we provide will meet your highest expectations and last for a long time. That however is just the beginning of what we do. Superior quality isn’t just something we say to push the sale - it's a minimum requirement for everything we provide. Besides guaranteeing flooring durability, we are all about providing flooring solutions that will elevate the visual appeal of your home or office.

London's Top Flooring Company Serves Homes and Offices

Thanks to years of comprehensive training and experience, and an investment in superior quality flooring solutions in the industry, we’ve built an impressive list of residential and commercial clients. Whether you’re looking to renovate or want to have new flooring installed, the innovative solutions and services offered by our expert team will ensure that you end up with the very best workmanship and durability.

Residential Flooring

A lot isn't typically said about flooring, at least not until they've seen our flooring and the end result after installation. That is where we shine - we look at the room (s) that need flooring and provide our clients with the options that would best suit the space and budget. We will work with you to come up with a flooring option (carpet/carpet tiles/hardwoods/laminates/vinyl) that will add life, character and colour to any room in your home.

Commercial Flooring

We provide flooring that delivers the professional, modern look commercial properties need. Looking for flooring that presents the esteem associated with your firm? We carry it. Need durable flooring that will send the right message about the company as well as keep your customers and employees safe? We have it. Besides, carpeting, carpet tiles, hardwoods, laminates and vinyl flooring, we sell exceptional safety flooring that can greatly reduce accidents.

It’s time to give your home or commercial property a makeover that not only makes it look better but increases its value. Give us a call and you’ll quickly discover why we are best flooring provider in London. Cal us today at 07984133686.